Ukraine – Germany: Prospects for International Cooperation in Science and Education

Representatives of Volodymyr Dahl East Ukrainian National University met with Prof. Hendrik Speck, Professor of Marketing and Interactive Media at Hochschule Kaiserslautern (Germany), and his team.

The meeting was devoted to the prospects of international cooperation in science and education. The meeting included:

Presentation of Hochschule Kaiserslautern – German colleagues presented their research areas and technical infrastructure of the university.

Overview of the DUHN program – participants got acquainted with the possibilities of financing joint projects within the framework of the Deutsch-Ukrainisches Hochschulnetzwerk (DUHN) initiative which aims to support Ukrainian education and integration into the European educational space.

Discussion of potential areas of cooperation, including the use of artificial intelligence in marketing and digital communications.

The participants of the meeting discussed the possibility of submitting a joint grant application for funding within the DUHN. This meeting was an important step towards international academic cooperation which will contribute to the development of scientific research, joint educational programs and integration of the Ukrainian education into the European space.